Digital transformation
Same business. A different website.
Left: a typical small-business website. Right: the redesign by Averon. Same services, prices and opening hours; only the presentation, experience and functionality change.
Drag the divider (or focus it and use the arrow keys). Scroll either side and the other follows. Both sites are live, so links and forms work.
What changed
Nine decisions.
Brand identity
Before:Business name typed in a serif font on a stock-blue bar. No mark, no palette.
After:A DG monogram and spaced wordmark, near-black with warm bronze, used consistently from favicon to dashboard.
Typography
Before:Browser-default Arial everywhere, one weight, cramped headings.
After:Manrope for display, Inter for reading, with a clear scale from 8rem hero type to 12px captions.
Layout
Before:One long centred column of boxes; every section looks the same.
After:Editorial pacing: full-bleed hero, asymmetric grids, generous whitespace and a distinct layout per section.
Navigation
Before:Grey tab bar of anchor links, no indication of where you are, nothing sticky.
After:Sticky, translucent header with active states, a persistent Book Appointment action and an accessible mobile menu.
Service presentation
Before:Six equal boxes with a one-liner and “Price: 199 AED+”.
After:Photo-led service cards, then a page per service with duration, inclusions, starting price and who it suits.
Mobile experience
Before:Desktop layout squeezed down: wrapped tab bar, tiny tap targets, wide table.
After:Designed mobile-first: thumb-sized controls, swipeable filters, a full-screen menu and readable tables.
Customer support
Before:A phone number and “contact us today”.
After:Dune Assist answers from the business knowledge base at any hour and hands over to the team with the conversation attached.
Booking experience
Before:Name, phone and message. No vehicle, no service, no confirmation of what happens next.
After:A six-step enquiry with validation, a price estimate, a review screen and an honest confirmation.
Interactive features
Before:None.
After:Package comparison, a four-question recommender, before/after sliders, a filterable gallery with lightbox, and an owner dashboard.
Averon demo environment
Want something like this for your business?
Dune Gloss is a fictional business Averon invented for its Website development demo. We build the real thing for small and medium businesses in the UAE and abroad.